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  • Industry News  |  Date:2022-06-07  |  Click:558
  • Analysis on the future development trend of stationery in 2022

    According to the data of this year's Zhongyan product research report, the main business income of China's stationery industry has been growing in recent years. Although affected by the epidemic, it still maintains a growth rate of more than 10%.

     

     

    Compared with other developed countries, China's stationery industry started relatively late, but it has achieved better results because of its rapid development. It is mainly reflected in two aspects. On the one hand, the scale of the industry continues to expand. In recent years, there are more and more enterprises in China's stationery industry. Therefore, the overall output value of the industry has increased, showing an upward trend, reaching 163.891 billion yuan in 2020.

     

     

    On the other hand, it is reflected in the enhancement of the technical strength of the industry. China's stationery industry has gradually strengthened the strengthening and breakthrough of technology R & D and management from the simple OEM production or processing in the early stage and learning to walk in Handan to the present step by step. Therefore, the leading level with foreign countries is gradually shrinking. Even the technology of some products has reached the world's top level, which is what Chinese people want to see.

     

     

    From a global perspective, with the increasing number of enterprises in the industry and the increasing competition, many brands and enterprises are trying to cooperate or acquire with stationery retail chains, expand their brand popularity through mutual integration, and aim to earn brand added value and maximize profits in value-added services in circulation, through a large number of overseas OEM / ODM order production and the expansion of efficient logistics and marketing network, Gradually transform into an integrated supplier.

     

     

     

     

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